Timothy shares the science of the Fresh Start effect, a behavioural science principle, and offers 3 strategies on how to implement this into your life.

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Timothy sets out to learn from you about what he terms your 2nd and 3rd brain. Email your thoughts to his 3 questions: tmw@timothymaurice.com. Keep an open mind about the source of your intelligence, and how your intelligences can evolve to serve your success journey.

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Timothy explores two levels of attraction, what he calls first and second tier attraction. He explains the evolutionary science behind why we are drawn to what we are attracted to, and offers a way to expand this effect in the grand hopes it leads to a more inclusive mindset. For those who want to explore the science further, check out the following two books: The Mating Mind by Geoffrey Miller, and The Science of Attraction by Peter King.

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Timothy makes the case that our brains are wired to experience each other through what he terms 'behavioural tastes', and that you should consider your behaviour as an opportunity to serve yourself - if you want to experience optimal success. In fact, people need to 'eat' other’s behaviour to be human.

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Timothy shares research about how criticism can trigger creativity in you and your team. The research was conducted by Jared R. Curhan, a director at MIT’s behavioural science lab - along with, Tatiana Labuzova and Aditi Mehta in 2021. Its title is ‘Cooperative Criticism: When Criticism Enhances Creativity in Brainstorming and Negotiation’.

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Timothy Maurice partners with MIT Behavioural Science Research Lab to bring you meaningful and easy to apply research for your personal, leadership and brand journey. This partnership aims to have conversations with leading researchers and partners throughout MIT’s Behavioural Lab, and across their Business (Sloan) School about cutting edge insights into how humans make decisions and what drives us at our core. We want you to have the best and brightest insights on human behaviour!

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Timothy speaks to Melina Palmer, the author of ‘What your Customer Wants and Can’t Tell You’, about simple ways to apply behavioural science to business and your personal life. Melina consults and teaches on the subject, and is passionately driven to remove the jargon and make the science accessible. She offers a certificate course for anyone who wants to use the principles in their careers and personal journeys - in partnership with Texas A&M University, in their human behavioural lab. For more on Melina and her work, go to www.thebrainybusiness.com.

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Timothy brings you his latest series on the neuroscience of arousal, and why you should be proactively trying to arouse people from their dormant view on who you are and what you have to offer. The 3-part series will explore the biology of arousal, the arousal war and how to apply the principles to trigger desire.

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Timothy shares the final episode of his 3-part series about ‘Noise: A Flaw in Human Judgment’ - a book written about how the seemingly small and irrelevant things such as the weather, dietary choices, time of day and more, can influence your decision making. In part 3, he explores how to conduct a noise audit and reduce the influence of noise through what’s called ‘Decision Hygiene’.

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Timothy shares part 2 of his 3-part series about ‘Noise: A Flaw in Human Judgment’ - a book written about how the seemingly small and irrelevant things such as the weather, dietary choices, time of day and more, can influence your decision making. In part 2 he explores the 3 levels of noise, and how you can determine if you and your business are vulnerable because of it. For more on Noise and to go a little deeper, click here.

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