Does your brand tell stories? Absolutely! And podcasting is the most modern medium of the ancient form of storytelling. Welcome to the era of on-demand listening where people listen when they want to - and listen to what they want to. In 2021, branded podcasts have become an important tool in any company's marketing arsenal...

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So what’s happening in podcasting? The short answer is a lot. Podcasting went up by 50% in 2018 (according to Nielsen) and then doubled from 2019 to 2020. For CliffCentral.com, our audience doubled again since the start of the pandemic and lockdowns, and this is probably true for other South African podcasters. When we launched CliffCentral in 2014 and began pioneering podcasting, everyone thought we were mad...

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"Whatever I could read about her or see images of her made me happy. She was truly an inspiration and distinctly beautiful. I basically grew up with her media presence in our home. I was very shocked when she passed away in that fatal accident in 1997. But I will never forget her ... and there will never be another Diana." This week Bennie Botes joins the team to talk about his Franklin Mint doll collection and his Princess Diana obsession. Brought to you by The South African Gold Coin Exchange (SAGCE) & The Scoin Shop.

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05.07.21 Pt 2 - There’s some serious judgment from Gareth and Mbulelo towards people who wear earphones while driving, or a mask when running on their own. Leigh-Ann battles to listen to music while working... and Bennie Botes joins the team to talk about his Franklin Mint doll collection.

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20.04.21 Pt 1 - The show starts off on a good note as Micheal Flax shares how he woke up to an email that left him smiling. Gareth and Siya don’t seem to see eye-to-eye when it comes to hitting rock bottom and how it builds character. Between Prince Philip’s funeral and Prince Harry’s wedding, which one do you think got the most ratings?

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31.03.21 Pt 2 - Seems like there’s one or two people who totally loathe Siya’s cereal box headphones. Gareth admits that he listens to podcasts while taking a shower. Gord can now finally walk into any store to purchase a pair of underwear.

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02.03.21 Pt 2 - The team recommends a few books that they are currently reading. Candice shares how much of a regular Karen she is becoming ever since she’s moved to Cape Town. Head of Food for Nando’s, Pascale Sobiecki shares some emerging food trends.

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01.03.21 Pt 2 - Leigh-Ann shares 7 emails you should send every week to get ahead in your career. A couple of dramatic diary entries by Siya are read out, and this week we have an isiXhosa tongue twister.

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23.02.21 Pt 1 - Does Siya have a leg to stand on for feeling uncool this morning? With the increase of violence, Gareth shares the importance of choosing your weapon of protection for the One Thing for the Week. What does Mars sound like? Find out on the show!

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09.02.21 Pt 2 - Dogs are not human... but is feeding them risotto, prawns and letting them live their best lives a bad idea? Siya had the misfortune of seeing the ugliest pair of feet - and the worst part was that person was in flip-flops! And how open are you when it comes to an open relationship?

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